Manufacturing and consumer packaged goods​

Manufacturing and CPG

Consulting for Manufacturing

Enhance customer centricity, digital innovation, servitization, digitization, de-risking and sustainability through our deep expertise and solutions.

Manufacturing and CPG

Network, Infrastructure, Security and Connectivity

Ensure seamless connectivity from edge to cloud with our solutions for private 5G, Industrial Internet of Things, cloud and edge.

Manufacturing and CPG

IT/OT Convergence

Gain advanced manufacturing capabilities, real-time data integration, process integration and enhanced operational agility with connected IT/OT systems.

Manufacturing and CPG

Intelligent Factories

Enable a connected, efficient manufacturing system by combining IoT, software engineering, process excellence and the innovative use of digital twins.

Manufacturing and CPG

Agile Supply Chain

Enable real-time, autonomous decision-making by redefining the entire supply chain with a focus on enhancing operational efficiency through multiagent hyperautomation, and promoting environmental sustainability.

Manufacturing and CPG

Enterprise Applications

Accelerate business outcomes by leveraging our preconfigured, industry-specific solutions for best-in-class technology partners in enterprise resource planning (ERP), customer relationship management (CRM), product lifecycle management (PLM) and more.

Manufacturing and CPG

Customer Centricity & Digital Channels

Design, set up and operate digital channels (B2BC and marketplaces) that enable collaboration between manufacturers, distributors and points of sale to boost sales, reduce cost to serve and increase loyalty.

Manufacturing and CPG

Trade Promotion Management, Customer Plan and RGM

Drive profitable growth with end-to-end consulting and technology solutions for trade promotion management, customer plan and revenue growth management, leveraging AI, predictive analytics and integrated platforms to optimize trade spend.

Manufacturing and CPG

Retail Execution and Perfect Store

Improve in-store experiences with AI-powered image recognition, advanced analytics and expert consulting services. We can help you maximize product availability and sales performance by optimizing shelf compliance and planogram execution.

Asset Based Solutions

Syntphony Conversational AI is an enterprise platform for creating and managing virtual agents that uses artificial intelligence with Generative AI to understand and deliver hyper-personalised responses to users. It has been specifically tailored to the needs of Retail to drastically reduce customer service costs as well as shop network support.

Asset Based Solutions

It is NTT DATA's SaaS payment management platform. It offers full control and flexibility to create value for the end customer and securely manages all payment methods and channels.

Asset Based Solutions

Syntphony Perfect Store revolutionises product recognition and in-store payments. It enables direct product recognition with augmented reality and AI-powered machine learning. Welcome to the perfect shop and the perfect category.

Asset Based Solutions

Smarter pricing and higher profits. Syntphony Pricing Management addresses the challenges of traditional pricing with intelligent pricing management that ensures consistency across all channels. It allows you to track every pricing process at any time.

Asset Based Solutions

It is the centralised SaaS platform offering a complete set of omni-channel retail solutions tailored to a variety of needs, both physical and digital. With a robust web services architecture and open source middleware, it ensures seamless integration across all major hardware vendors.

Asset Based Solutions

It is the centralised SaaS platform in the cloud that integrates all loyalty solutions to achieve business objectives by influencing customer behaviour and surprising them with an innovative, useful and personalised user experience. A solution that also includes collaborative elements, social networking and gamification.

Innovation

Lack of ideas is not a problem for brands, but they do need to improve execution, an area where we can help with solutions for portfolio and project management, product formulation and development, compliance, and configuration.

Marketing & Sales

We are experts in the implementation of sales planning, automation and operations solutions, as well as omni-channel customer service and promotions management.

Disruptive Technologies

We offer strategic advice on the opportunities presented by disruptive technologies such as AI and blockchain in sales optimisation, consumer behaviour, inventory management and other key areas.

Operations Optimization

NTT DATA has extensive experience in industrial plant solutions, in areas ranging from industrial execution systems to operation, maintenance and asset management to supply chain optimisation.